Premium cable channel Starz announced today ahead of CES that it will begin offering a subscription based service called Vongo that will allow users unlimited access to their current movie roster for viewing on devices supporting Microsoft’s media software. For $10 smackers a month you will be able to download movies to three devices as well as be able to stream a live feed off the Starz channel. This on the heels of further announcements from Disney that they are expanding the content they are offering on iTunes to include ESPN and ABC sports. It seems that we will be reaching a tipping point soon pushing download content to the mainstream as surely many more announcements like this will surface this week at CES. If you are not thinking about what this means to your clients, this may be a good time to start.
Starz to offer subscription based movie downloads
DVR penetration at 25%?
At the risk of making it seem like all I talk about here is DVRs, I have to bring to your attention a news item from Media News Daily about a new report issued by Ipsos in conjuncton with the Associated Press that pegs DVR penetration at 25%. They also report that 72% of those that have the DVR use it. Impressive numbers if they are representative
